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 Subject : Alumni Relations Associate for the Office of Alumni Relations.. 04/25/2019 04:37:02 PM 
Susana Pelayo-Woodward
Posts: 1
University of Minnesota Duluth
Alumni Relations Associate for the Office of Alumni Relations

Job Opening ID is 329755
Applications must be submitted online. You will be given the opportunity to complete an online application for the position and attach a cover letter and resume.

This position is a full-time, 12-month position. The salary for this position is $34,777.60

The Alumni Relations Associate for the Office of Alumni Relations reports to the Director of Alumni Relations. The Alumni Associate works with the Alumni Relations team to forge strong relationships and active partnerships between the University of Minnesota Duluth (UMD) and its over 60,000 alumni. Emphasis on engaging alumni in programs, projects, and events with outcomes tied to enhanced connections between alumni, students, and UMD. Develop strategies and compelling options for alumni and priority affinity groups. Responsible for creating Alumni Relations communications including the e-newsletter, social media, web content, and email blasts.


Programming & Projects (35%)
a. Develop alumni affinity programs with outcomes tied to alumni participation, impact on student
experiences, and alignment with university goals.
b. Develop new alumni programs in collaboration with UMD campus partners.
c. Manage affinity group volunteer committees and boards as directed.
d. Conduct personal visits with alumni: recruit volunteers, record appropriate alumni information in
DMS, refer prospects to Development when necessary.
e. Travel and work evenings and weekends as needed.

Event Management (35%)
a. Develop reunions for class years and affinity groups. When appropriate, build sustainable model
for recurring reunions.
b. Develop new social events with outcomes tied to alumni engagement.
c. Develop qualitative and quantitative performance metrics for alumni programs and events
including social media and website. Analyze data and use information to make recommendations
on whether programs and events should be continued, changed, improved, etc.
d. Coordinate and expand existing alumni events (e.g. Homecoming, Networking Night, and Grad

Communications (20%)
a. Develop a comprehensive strategic marketing plan for Alumni Relations.
b. Develop goals related to email open rates, clicks, shares, and comments. Use these
communications outlets to drive attendance at events and recruit volunteers.
c. Manage social media accounts.
d. Supervise student communications interns.
e. Create, edit, and publish content on the website, e-newsletter, and social media.
f. Design promotional graphics for events and programs.

Administrative (10%)
a. Assist in managing the Alumni Relations annual budget.
b. Represent the Alumni Office in vendor negotiations; research sites, caterers, speakers,
entertainment , etc. for alumni programs and events; based on needs and cost analysis, determine which vendors to use.

The employer retains the right to change or assign other duties to this position.
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